Complementary and Alternative Medicine
Complementary and alternative medicine (CAM) is an umbrella term that refers to a wide variety of health care practices, products, and therapies that do not fit into the realm of traditional, or Western, medicine. CAM is increasingly popular among those seeking to pursue a holistic approach to health and wellness, as well as those who are looking to supplement conventional medicine. Practices such as acupuncture, herbal medicine, massage, homeopathy, and yoga are all forms of CAM and may be used to treat a variety of ailments, from simple backaches to complex autoimmune diseases. With the growing body of evidence that CAM can have a positive impact on health and overall well-being, it is an increasingly attractive option for those looking for natural, non-pharmaceutical treatments.
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